La Barba has announced the next cigar in their arsenal today, the new “Purple Label.” The line comes following an ambitious time of education and growth this past year, and follows the company’s initial Honduran sourced cigar – the La Barba “Red Label.” Owners Tony Bellato and Craig Rossi worked with Robert Caldwell (of the Caldwell Cigar Co., with whom Tony had already work with on the “Impromptu” line) and Henderson Ventura of Tabacalera William Ventura to develop the new line.
Earlier this year, on a plane to the Dominican Republic, Tony is quoted as having said, “I can’t stop thinking about what’s next for us. You know, we set out to blend the best cigar we had ever smoked, and through the process Craig and I just learned and grew so much, that I just wanted to get out there and see what we could do.” The pair believe this new line will elevate their brand to a totally new level.
Over the course of an intensive three days at Tabacalera William Ventura, they worked side-by-side with Caldwell and Ventura to “put together something truly unique.” They believe the result is wholly deserving of its royal color name. The “Purple Label” carries an HBA Ecuadoran Habano wrapper, over Dominican Corojo binder and filler blend of Corojo, HBA Habano and a rare varietal called Carbonell. It will come in five different vitolas: Robusto (5″ x 50), Corona Gorda (5.75″ x 46), Toro (6″ x 54), Lancero (7″ x 38), and a Magnum (6″ x 60), and is set to retail between $8 and $12. The cigars are available in ten count boxes, and is slated for a project September release.
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